With the weather perfectly hot in the lead-up, SPASAVIC’s Pool & Spa Expo + Outdoor Living again took Melbourne by storm!
Record dollars spent on TV, radio, billboards, digital, social and print ensured that everyone in Victoria knew this event was on.
Consumer engagement was the focus and this expo delivered in spades. Exhibitors were kept busy by consumers who were hungry for everything on offer. Exhibitors were wowed by the quality consumer leads received this year.
The feature show garden, expertly designed and built by Urban Horticultural Solutions, was a spectacle to behold and demonstrated a very clever design idea with optimum use of space.
Consumer shows such as SPASAVIC’s Pool & Spa + Outdoor Living expo enhances our industry by allowing consumers to see innovative new products and speak in person with industry professionals, which increases the integrity of the industry in the minds of the public.
We were fortunate to have some exceptional stands built by our members and this made the consumer experience much more engaging. It is easy to see the correlation between a beautifully designed and presented exhibitor stand and the number of consumers milling around and engaging with the exhibitor.
Now the focus has turned to preparations for SPASAVIC’s Spa & Pool + Backyard & Garden Show on Saturday 8 & Sunday 9 August 2020.
We look forward to seeing you there!
